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Irish Chamber

Brisbane Business Breakfast "Building Your Brand"

November 29th, 2019 7:00 AM   through   9:00 AM
Offices of McInnes Wilson
Level 23, Central Plaza
345 Queen Street
Brisbane, QLD 4000
Event Fee(s)
Full Member Ticket $ 33 (includes GST of $ 3)
Associate Ticket $ 44 (includes GST of $ 4)
Guest Ticket $ 66 (includes GST of $ 6)
Event Sponsorship
Contact Details
Join us for the November breakfast in Brisbane with our guest panel of experts in the Digital Communications sector, who will share their insights on how to drive your brand on social media to achieve sales success.

Join the conversation at this Boardroom Breakfast for members and guests, where you can learn something new, meet people you might do business with and unlock opportunities in our kindred network. 

We are fortunate to have a visiting speaker from Ireland, Joanne Sweeney CEO,, who will present opening remarks on how your social media brand can drive sales, and then take questions on a panel which will include:

   Lisa Berney Founder, Lisa Berney Health & Fitness

   Jake Araullo Digital Director, Australian Labor Party QLD

Lisa Berney runs a Brisbane based Personal Training business and a worldwide Females Online Coaching service. 

With a background in taxation and accounting back home in Ireland and through her early years in Brisbane, Lisa branched into the Fitness Sector in 2016 with the aim and goal to improve the quality of other females lives after completely overhauling her own life via her own health and fitness journey! 

Through sharing her own authentic self and personal journey via Social Media, Lisa built a business and amassed an organic audience of 14,000 people across Social Media platforms.

Jake Araullo is the Digital Director for the Australian Labor Party in Queensland. Roles spanning product management in a hyper growth digital startup, nonprofit community organisations and political campaigning has established Jake as an key practitioner of social media marketing in Queensland.

Joanne Sweeney is a skilled communications professional. Her career in broadcast journalism, public relations and digital marketing spans two decades. A two-time author, Joanne’s expertise lies in digital communications.  Her recently launched Public Sector Marketing Pros title has been described by Barack Obama’s former Chief Digital Officer as ‘the handbook I needed when I was in the White House in 2011.’ It is also on the curriculum for non-profit marketing in San Francisco University.

Joanne is an international speaker and has taken to the stage at Twitter headquarters in San Francisco on the topic of online reputation; the European Parliament in Brussels on social media and political strategy; she has been invited to Facebook headquarters in Dublin to represent the public sector voice and she is also a corporate trainer for Google across Europe and the United Arab Emirates.





   7am – Networking Breakfast

   7:30am – Joanne Sweeney

   7:45am – Panel Discussion and Q&A with further networking opportunities to follow

   8:45am – Closing remarks


How do I book for this event?

Sign in as a member or guest to register for this event. If you're a full member of the Chamber and still have complimentary passes as part of your membership renewal that you'd like to use for this event, please just email us here to reserve places for you (and your guests too if you've got passes available).

Don't forget that, as an additional benefit, Members are able to book multiple tickets for Chamber events under their price category so if you're bringing friends, colleagues or prospective members, they can enjoy access to your rates with your approval. Simply book online as normal and add extra tickets to your cart or email Lisa for booking support.


For all booking enquiries contact